E-commerce Individual Assignment Essay Example | Topics and Well Written Essays - 4500 words

E-commerce Individual Assignment - Essay Example Although, there has been a failure of various electronic commerce initiatives but e-commerce is still of significant use to the economy of many companies. To understand the importance of the e business in the company, the case study will focus on the Gulf Agency Company that is a global leading provider of shipping and logistics materials. However, the company does not utilize the e- business modules in an efficient and effective manner due to the challenges and threats in the industry. The case will evaluate the areas of weakness of the Gulf Agency Company due to the failure of utilizing the e -business and discuss the various e business modules that it can employ to improve the situation. Meanwhile, the case will articulate its failing of the company based on the e-business can evaluate the areas for growth and development. 2. Internal and external analysis of GAC 2.1 SWOT analysis The SWOT analysis of the GAC will help in highlighting the areas of the business inefficiencies and i neffectiveness in its current business processes due to lack of an efficient and effective e business. ... 56).Thus, the SWOT analysis assist to examine the effectiveness of management providing clear comprehending of the e business before any action is taken. The process of undertaking internal analysis closely parallels of performing external audit that is done by the company’s representatives, managers and employees. The internal look analysis is based on the management, marketing research and development and the information technology system. The significant source of the strength of the GAC in its business operation is the availability of adequate financial resources and well trained staff in functional area strategies. However, instead of the company concentrating too much on its strength it is vital to look for the weakness that would diminish the organization ability to offer quality products and services. Most of the weakness of the GAC business operations arises are recognized from the perspective of the customers so that to have an honest evaluation of the failures the c ompany is facing and will affect the future of the company. The company is currently facing the weakness of not having a proper management system in that time and balanced scorecard has not been incorporated with the tailored training of the business that make it prone to challenges. Meanwhile, in current company’s research shows that to combat the difficulties of economies of scale the company needs expansion in its business portfolios so that to reach a wider market by way of diversification of products in the market and doing mergers. Further, the interview conducted on its employees revealed that there was an inefficient and ineffective of the e-business techniques that caused problems in outsourcing. The company needed to implement outsourcing

Soft power Essay Example | Topics and Well Written Essays - 500 words

Soft power - Essay Example The first problem is that a country has diverse individuals who can either choose to like the attraction or not. In addition, whether the appeal will result to the capacity to influence the country’s policy depends on the groups in the country who deem it attractive and not forgetting. In addition, the level of authority in policymaking is equally important. Secondly, policy making at national level proves to be more intricate compared to the personal level. It has diverse dynamics that emphasize mainly on coherent deliberations (Fan 150). The situation gives little space for emotional elements and consequently minimizes the soft power effect. Fan (150) affirms that since soft power proves to be both uncontrollable and impulsive, it would be difficult to exercise it in an organized and synchronized manner. Soft power implies the ability to shape the inclination of others. Whether power can operate effectively at state level will remain questionable. This is true because soft power exercised by a certain country may have a positive impact on the partisan elite and have undesirable influence on the public in another country (Szczudlik 46). Several complicating factors are responsible for shaping the association amid countries. The situation leaves soft power playing a minimal role towards such a relationship. Ultimately, strategic interests determine the relationship amid countries as opposed to soft power. In addition, one cannot envision a country having enormous soft power without the back up of hard power. It is not strange that the United States is a superpower that possesses immense hard and soft power. The situation implies that countries may share a common agenda or cultural affiliations and still create some form of distance regarding matters of national relationships. The association amid China and Japan proves to be a good example to attest this occurrence. Szczudlik (46) argues that regardless of the historical cultural affiliations and